I have a feeling there’s a pretty good indication of how everyone feels about the survey so here’s a preliminary report. Frankly, as the trend goes, I don’t see it changing much.
1. Do you collect or ‘use’ your Great Eastern knives? That comes down to pretty much a dead even heat between collectors and users. This is a change from a year or two ago as more people were considering themselves collectors.
2. Does the blade etch matter? Just over 70% say no.
3. Does the shield add collectibility? This one came as no surprise with a resounding 100% saying YES the shield adds collectibility. It’s pretty clear that the shield on a knife is the one solid method of branding and when it’s not there, it makes a difference to the collector and the user alike.
4. Does a serial number add value? Over half said no, it doesn’t add value with 39% saying yes it does, but 6% saying they honestly…didn’t have a clue.
5. If you could choose just one embellishment, what would it be? After the response to question #2, no suprise that 94% said if they could only have one it would be the shield. More notable is the fact that no one said the blade etch would be their first choice.
6. Would you prefer to pay a premium for the embellishments or keep the price lower without them. 77% said they’ll pay a higher price and keep them.
7. Choose the embellishments you don’t mind paying for. 2 out of 3 said they don’t mind paying extra to have the shield, and roughly 1 out of 6 said they don’t mind paying for the blade etch, 1 in 8 said they’ll pay for the serial numbers and 1 in 20 said leave them all off!
The long and the short of it seems to be it’s a mistake to skip the shield and I’m not surprised. There’s some things in life you just don’t tinker with and that’s definitely one of them. It’s also not terribly surprising folks are as ambivalent as they are about the blade etches either. GEC has had some pretty neat etches in the past and I think on certain releases like the protos, factory test runs, open house knives, etc it’s a good idea. As far as a ‘general’ production knife……not sure many of us really care. Particularly if it’s gonna get EDC’d anyway.
Most surprising to me are the number of people that aren’t overly concerned about the serialized knives. But, I have to admit, the customers I dealt with 2 or 3 years ago seemed much more interested then, than they are today. There are definitely a group that have specialized in serialized knives since day one and I can understand why they want to continue with the numbered knives.
Anyway, I’ll keep the survey up a bit longer and if the trends make any major shifts I’ll let you know. For now, thanks!!! It’s always interesting to hear what you think and share that info with GEC.